Rolex is a word Invented by Hans Wilsdorf, the founder member of 'Montres Rolex S.A.' Wilsdorf, born on 22 March 1881 in Kulmbach, Franconia. With a keen interest in foreign countries, he landed himself an apprenticeship in an exporting firm.His employer exported watches although very few were actually made by the company itself.

With his sights set on greater things, Wilsdorf proceeded to obtain one pocket watch from each of the top three Swiss watchmakers and applied for official certificates from the Nuenburg observatory.